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Tony’s Timeless Thursdays™: Reading Rainbow: The Show That Made Books Feel Like Doorways to the World

Jun 18
9 min read

Some television shows entertained us. Some taught us. Some made us laugh, sing or sit still long enough to learn something we did not even realize we needed. But then there were rare shows like Reading Rainbow, a program that did something even more powerful. It made reading feel magical.


For generations of children, Reading Rainbow was not just a show about books. It was an invitation. It told us that stories were not boring assignments, dusty classroom requirements or punishment for restless kids. Stories were airplanes, rockets, time machines, windows, mirrors and doors. Books could take us into other cultures, other families, other feelings, other worlds and even deeper into ourselves.


Hosted by LeVar Burton, Reading Rainbow launched June 6, 1983 (when I was one) and became one of the most beloved educational programs in American television history. Its official site describes it as a program created in response to “summer loss,” the learning slide that can happen when children stop reading over school breaks, but what began with an educational purpose grew into a classroom staple and cultural icon.


And that is what makes Reading Rainbow timeless. It did not just tell children to read. It made them want to read.



“Butterfly in the Sky” Was More Than a Theme Song

You cannot talk about Reading Rainbow without hearing that opening melody in your mind. The moment the theme began, something inside you knew you were about to go somewhere. “Butterfly in the sky” became more than a lyric. It became a childhood memory, a signal that imagination was lifting off.


The song, often remembered as “Butterfly in the Sky,” was sung by Tina Fabrique, and its emotional hold on audiences has never fully faded. In fact, People recently reported on a heartwarming moment when Fabrique appeared in the audience during LeVar Burton’s visit to The View and sang the beloved theme live, reminding everyone how deeply the song still lives in people’s hearts decades later.



That theme worked because it captured the entire mission of the show in a few unforgettable seconds. Reading was not framed as homework. Reading was flight. Reading was wonder. Reading was transformation. You could look in a book, and suddenly the world became bigger than your living room, your classroom, your neighborhood or even your circumstances.

That is powerful.


LeVar Burton Was the Perfect Guide

LeVar Burton did not host Reading Rainbow like someone standing above children, lecturing them about why books mattered. He hosted it like someone walking beside them, excited to show them something wonderful. That made all the difference.


Before Reading Rainbow, Burton was already known for his powerful performance as Kunta Kinte in Roots, and during the life of the show he also became beloved as Geordi La Forge on Star Trek: The Next Generation. But for millions of children, especially those who grew up watching PBS, Burton became the face of reading itself. Biographical summaries note that he hosted Reading Rainbow for 23 years, from 1983 to 2006, and received major recognition for his work on the series, including multiple Daytime Emmy Awards and a Peabody Award.



What made Burton so effective was his sincerity. He never made reading feel forced. He made it feel personal. He asked questions, listened, explored places, met people and treated children like they were intelligent enough to be curious about the world. He did not just introduce books. He introduced possibility.


There was also something deeply meaningful about a Black man serving as the trusted guide into literature, science, history, culture, art, travel and imagination for children across America. Representation matters, and for many viewers, Burton’s presence showed that intelligence, warmth, curiosity and authority could look like him. He made learning feel cool, calm, kind and human.


The Show Turned Books Into Experiences

One of the smartest things Reading Rainbow ever did was connect books to real life. Each episode usually centered around a featured book, but the show did not stop at simply reading the story. It expanded the book’s themes through field trips, interviews, cultural exploration, science segments, history lessons and everyday experiences that helped children understand the world around the story.


That structure was brilliant because it showed children that books are not isolated objects. Books are connected to life. A story about animals could lead to a visit with real animals. A story about families could lead to conversations about feelings and relationships. A story about history could lead to memorials, museums and living witnesses. A story about food, art, weather, music or work could become a doorway into seeing how people actually live.


This approach helped children understand that reading was not just about sounding out words. Reading was about meaning. It was about connection. It was about seeing how one story could open the door to a hundred questions.



“But You Don’t Have to Take My Word for It”

One of the most iconic parts of Reading Rainbow was the children’s book review segment. After LeVar Burton introduced the main story and theme, real kids would recommend books to other kids. That phrase — “but you don’t have to take my word for it” — became one of the most memorable lines in children’s television history.


The genius of that segment was simple: children trust other children. When a kid looked into the camera and said a book was funny, exciting, scary, beautiful or worth reading, it did not sound like an assignment from a teacher. It sounded like a friend saying, “You need to check this out.”


That mattered because Reading Rainbow understood something educators and parents still understand today: children are more likely to read when reading feels chosen, shared and exciting. The show gave kids permission to have opinions about books. It taught them that stories were not just something adults handed down. Stories were something children could discover, discuss and recommend for themselves.



The Awards Proved the Impact Was Real

Reading Rainbow was not just beloved by viewers. It was also respected by educators, parents and the television industry. According to the official Reading Rainbow site, the series earned more than 250 awards, including a Peabody Award, nine Parents’ Choice awards and 25 Emmy Awards, with nine of those Emmys recognizing it as Outstanding Children’s Series.


Those awards matter because they reflect the quality and seriousness of the show’s mission. Reading Rainbow never treated children’s programming as lesser work. It was thoughtful, beautifully produced, emotionally intelligent and educational without feeling cold. It respected children enough to give them substance.


That is one reason the show endured for so long. It was not loud for the sake of being loud. It did not depend on gimmicks to hold children’s attention. It trusted that curiosity could be entertaining. It trusted that children could care about books, people and places if someone cared enough to introduce them well.


The Show Helped Make PBS Feel Like a Safe Place to Learn

For many of us, PBS was part of childhood. It was where learning felt gentle. It was where shows like Sesame Street, Mister Rogers’ Neighborhood, The Electric Company, Arthur, Wishbone, Bill Nye the Science Guy and Reading Rainbow made education feel less like a chore and more like an adventure.


Reading Rainbow had a special place in that lineup because it focused on one of the most important skills a child could develop: literacy. Reading opens doors in school, work, faith, imagination, communication and lifelong learning. A child who learns to love reading does not just gain a skill. That child gains access.


That is why the show mattered so much in classrooms. Teachers could use it as a bridge between entertainment and instruction. Parents could trust it. Children could enjoy it. The show lived in that rare space where everybody won.


The Episodes Could Be Gentle, Fun and Deep

One reason Reading Rainbow still holds up is because it was not afraid to cover serious subjects in age-appropriate ways. It could be playful and colorful, but it could also be thoughtful and emotional. The Peabody Awards page for the episode “The Wall” highlights how the show explored the Vietnam Veterans Memorial in Washington, D.C., including an interview with Maya Lin, the young architect who designed the memorial.


That kind of episode showed what made Reading Rainbow special. It trusted children with meaning. It did not assume young viewers were too shallow to understand memory, loss, sacrifice or history. It simply guided them carefully, using books and real-world exploration to make big ideas understandable.


That is one reason adults still remember the show with such affection. It gave us more than entertainment. It gave us emotional vocabulary. It helped us name things. It helped us ask questions. It helped us understand that the world was bigger than what we already knew.


The Show Made Libraries, Classrooms and Books Feel Cool

For children who already loved books, Reading Rainbow was confirmation. It made them feel seen. It told them that their imagination was not weird, that their curiosity mattered and that getting lost in a story was something worth celebrating.


For children who did not naturally love reading, the show was an invitation without shame. It did not scold them for not reading enough. It showed them why books were worth trying. It made reading feel active, visual and alive.


That is a lesson still needed today. In a world filled with screens, notifications, short attention spans and endless distractions, children still need adults who can make reading feel exciting instead of forced. They need stories that meet them where they are and then lift them higher.

Reading Rainbow did that.


The Legacy Continued Beyond the Original Series

Although the original series ran from 1983 to 2006, the love for Reading Rainbow never disappeared. Burton and others later worked to bring the brand into new digital formats, and the show’s official history notes that the Reading Rainbow website became a major resource for children, parents and educators.


The brand’s emotional power was also proven by the way adults continued responding to it years later. People who grew up with the show did not simply remember it as background noise. They remembered how it made them feel. They remembered the song. They remembered LeVar. They remembered the books. They remembered the sense that the world was waiting to be explored.


That is not ordinary nostalgia. That is legacy.


Reading Rainbow Returned for a New Generation

The love for Reading Rainbow remains so strong that the series recently returned in a new digital form. The Associated Press reported that a revamped Reading Rainbow premiered on Sony’s KidZuko YouTube channel, hosted by librarian and literacy advocate Mychal Threets, also known online as Mychal the Librarian. The AP also reported that the new version includes celebrity guests and updates the format for today’s young viewers while honoring the spirit of the original.



That return matters because it proves the mission is still relevant. Children still need encouragement to read. Families still need trusted educational content. Libraries still need champions. Books still need ambassadors. And in a digital age, the challenge is not simply getting children to consume content. The challenge is helping them develop imagination, patience, empathy and curiosity.


A reboot cannot replace what the original meant to those of us who grew up with LeVar Burton, but it can carry the torch. That is what timeless programs do. They adapt without losing their purpose.


Why Reading Rainbow Still Matters Today

Reading Rainbow still matters because literacy is still liberation. When a child learns to read, that child gains access to knowledge, stories, opportunities, instructions, history, scripture, imagination and self-expression. Reading helps children dream, but it also helps them function. It builds confidence. It expands vocabulary. It strengthens empathy. It gives children the ability to enter worlds they may never physically visit and understand lives they may never personally live.


The show also matters because it modeled curiosity. LeVar Burton did not just say, “Read this book.” He showed us how to ask, explore, wonder and connect. That is a life skill. Curious people keep growing. Curious people keep learning. Curious people are harder to trap inside ignorance because they know there is always more to discover.


That is why Reading Rainbow was bigger than television. It was a weekly reminder that a book could change the way you saw everything.


The Pop Culture Power of a Gentle Show

In today’s entertainment world, viral moments are often loud, shocking or controversial. Reading Rainbow became timeless by being gentle. That is part of its beauty.


It did not need explosions. It did not need villains. It did not need cliffhangers built around chaos. It had a book, a host, a song, children’s voices and a belief that stories could open the world. That kind of gentleness is powerful because it stays with people differently. It becomes part of their emotional foundation.


That is why adults still tear up when they hear the theme song. That is why people still smile when they hear “but you don’t have to take my word for it.” That is why LeVar Burton still receives so much love from generations who grew up feeling like he helped raise their imagination.

Reading Rainbow was not just watched. It was cherished.



The Spiritual Bridge to S.O.L.A.D.™: Soldiers of Light Against Darkness™

One reason Reading Rainbow connects so beautifully to storytelling is because it reminds us that books can awaken something inside us. A story can encourage a discouraged child. A story can teach courage. A story can build empathy. A story can help someone imagine a better future before they are strong enough to walk into it.


That same belief in the power of story is part of why I created S.O.L.A.D.™: Soldiers of Light Against Darkness™. Stories matter because they give readers language for battles they may be facing in real life. They help us think about courage, faith, darkness, purpose, identity, friendship, family and the decision to stand for what is right even when fear pushes back.


If Reading Rainbow taught us anything, it is that books are not just pages. They are places. They are teachers. They are bridges. They are seeds. They can help shape the person a child becomes and remind adults of the wonder they once carried.


That is why Reading Rainbow remains timeless. It gave children permission to dream, permission to wonder and permission to believe that the next great adventure might be waiting on the next page.

And the best part?


We did not have to take LeVar Burton’s word for it. We opened the book and found out for ourselves.


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© 2019-2026 by Tyrone Tony Reed Jr. 

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